News / organic serum

Bee (a) savior

A recent report from the Swedish environmental protection agency states that the situation is urgent for bees, butterflies and other pollinators. In Sweden as many as one third of our 270 distinct wild bee species are endangered. The problem of bee decline is not unique to Sweden, it is a huge global problem.
Pesticides, lack of food and a changed landscape threaten our little wild gardeners. It means serious consequences for our future. We are totally dependent on the crucial work of bees and other insects. About a third of the food we humans eat is pollinated by them.

What can you and I do to help? The problem seems overwhelming but there are quite a few small things we can do as individuals to help. If you have a lawn, leave some of it to become a flowery meadow and plant bee friendly flowers. Build a bee hotel, it’s not so complicated, watch and learn from a Youtube clip. Plant bee and butterfly friendly flowers on your balcony. All different butterflies have a special host flower of plant where they deposit their eggs and the caterpillars eventually feed. Caterpillars are particular which host plant they will feed off, so you can choose which butterflies you would like to hopefully visit.
Choose and support organic food, skincare, clothes etc.
Don’t use pesticides in your garden or harsh chemical cleaning and washing detergents in your home. For your families health and the health of our planet.





Read more →

Chia seed oil fabulous for a beautiful complexion



Most of us know that chia seeds are great for our bodies when adding to food and smoothies for example. But did you know that oil extracted from chia seeds has incredible beauty benefits? Not only are they rich in precious omega-3 fatty acids, but they’re also intensely anti-inflammatory, calming and antioxidant-rich. What does that mean exactly? Chia seed oil is a great bet for restoring vital moisture, diminishing redness and inhibiting the appearance of wrinkles.
Those essential fatty acids also help to make the skin feel soothed and calmed, while giving it a supple and plumped up appearance. Another bonus to using chia seed oil on skin is its bounty of antioxidants, which help to protect the skin from signs of age, environmental, and UV induced damage. The oil is lightweight and non-greasy, so it won’t leave skin feeling oily. People with dry skin will love using chia seed oil for its amazing moisturizing properties. However, chia seed oil is actually great for all skin types—even oily, which can be surprising to many people. There is a common myth that applying oil to an oily skin will make it worse. This isn’t the case. Oily skin can really benefit from the nourishment that chia seed oil can give, ultimately helping it to control itself and to stop overproducing oil. Chia seed oil is rich in vitamin B3 and zinc, which means it balances oily skin and keeps the complexion clear Soft hydrated skin with a youthful look who doesn’t want that? This is why chia seed oil is the main ingredient in our award winning Face it serum. Top tip – make sure your skin is a bit moist before adding drops of oil on your face, this helps the oil penetrate the skin.


Photo by veronicacampell.se





Read more →

Are serums good for your face?

Are serums good for your face?

Have you wondered what a serum is and if you really need to use it?
So, let’s make this easy. A serum is a skin care product that you apply to your skin after cleansing but before moisturizing with the intent to deliver a potent shot of ingredients directly into your skin.
The best serums offer highly-concentrated doses directly to your skin which makes them great for targeting specific concerns like wrinkles, brightness, acne or hydration. Important is the type of ingredients used and climate friendly natural vs synthetic.
Because active ingredients are more expensive than thickeners and other fillers, serums are also the costliest product in many skin care lines. The reason is because a serum is the workhorse of your ENTIRE regimen. Compared to a regular moisturizer or lotion, you're getting way more bang for your skincare buck.
When applied properly, a 1-ounce container of serum should last months, a few drops are sufficient to cover the entire face.
Unlike a moisturizer, serums are thinner which allows the active ingredients to penetrate quickly into the epidermis instead of lying on the surface.
Face lotions and creams are richer and create a barrier on top of the skin to keep all that good stuff in.










Read more →

Time of change

I think this time will be remembered as the time of change. It’s a movement happening all over the world. People are realizing that it’s now or never to save the planet. We have seen a major reduction of plastic bags, single use plastic items banned in several countries, we eat less meat, alternative fuel, electric cars, we eat more organic food and use more organic skincare etc. It’s happening because we want to chip in and make a difference for future generations. The bigger the demand for sustainable and organic products, the more will be created at a lesser cost. Think about it every time you have a sustainable or organic alternative.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

#trueorganicofsweden #savetheplanet #island #photoshoot #undercoveragent #allyouneedisme #seamemask #skincare #organicskincare #sustainablepackaging 

Read more →

How to apply face oil

Over the past few years, facial oils have taken the skin care world by storm. If a great oil isn’t a part of your regular routine, then you’re seriously missing out— Face oils may hold the secret to achieving healthy, glowing, radiant skin—no matter what your skin type (yes, even those of you with oily skin!). Jam-packed with nutrients like essential fatty acids, vitamins, antioxidants and other goodies, they penetrate the skin to transform and protect—helping to build a resilient skin layer.
Not all oils are alike, so taking a peek at the list of ingredients is definitely a good idea—quality is key. You want natural oils that are synergistic with the skin and work to address many different skin types and issues, Not synthetic oils, like mineral oil. Far too many oil formulations have those undesirable synthetics hidden in them—just because it says it’s an argan oil treatment on the package doesn’t necessarily mean it’s pure.

Step 1: After cleansing your skin, use a toner to moisten the surface, which helps the oil go through and the skin and really able to drink it up

Step 2: Apply four to five drops of facial oil onto your fingertips. Because face oils contain such concentrated amounts of nutrients, a little bit goes a long way.

Step 3: Gently tap the facial oil from your nose to your ears. pushing it into your pores, rather than just sliding them around on the skin’s surface. This will help your skin absorb the oil and make use of its benefits much quicker. It will spread out by itself, you don’t need to slather everywhere.

Step 4: Smooth from your eyebrows to your hairline in an upward motion; always against gravity. Continue tapping from your neck to your jawline until absorbed. Don’t forget your décolleté

For oily skin- use the face oil before moisturizer, dry skin- use after moisturizer

If you want to try our beautiful Face it oil – Use the code Faceit For a 30% discount month of March - trueorganicofsweden.com
Read more →

We love Safflower/ Thistle oil

Did you know this about Safflower oil/thistle oil? It was found in Tutankhamun’s tomb and mentioned several times in Ancient Greek manuscripts. The oil is pressed from the seeds of the flower.
Safflower oil locks moisture in your skin and this gives you an even skin tone. The linoleic acid in the oil works with sebum to unclog pores thus reducing blackheads and acne. It’s light formula keeps your skin clear and non-greasy. The oil also facilitates the regeneration of new skin cells, giving you a great glow.
Adding Safflower/thistle oil to your food will make wonders for your skin and body from the inside.
We included it in our beautiful Face it oil serum. We love the benefits so much we have also included Safflower oil in our coming body lotion.


Read more →

Uplifting organic serum

Wanted to wish you a happy Friday with this beautiful photo by @addbeauty.se of our little beauty Face it serum. Looking at the photo makes you forget that it's rainy and gray outside.
Face it serum is very light, also suitable for us with oily skin. Nourishing ingredients like chia seed oil, safflower seed oil, rose hip oil, vitamin E, sunflower oil and uplifting essential oils bergamot and geranium. Have a lovely weekend and may the sun be with you ☀️
#addbeauty #trueorganicofsweden #faceitserum #antiaging #acne #organicskincare #naturalskincare #productphoto #weekend
Read more →

Expanding family

Expanding our family.
Sea me mask, a true Cinderella mask launching in a few weeks. Body Buddy, the ultimate body lotion coming end of the year. In trials, the citrusy scent has been adored by women, men and kids. Mosquitos, not so much.... #trueorganicofsweden #organicskincare #naturalbeauty #naturalskincare #sustainablepackaging #sustainableskincare #newproducts #productlaunch #mask #serum #bodylotion #naturaldeodorant #rescuebalm
Read more →

Pop-up shop thank you

Thank you everyone who stopped by our pop-up shop/photo gallery/book launch
@jtamedia , @ksaare00 and I were delighted to see so many friendly faces. Wishing you happy Friday! #booklaunch #organicshop #trueorganicofsweden #photogallery #organicskincare #organicserum #allyouneedisme #naturaldeodorant
Read more →

Easter egg surprise

A lovely little surprise in the Easter egg. This our beauty Face it serum. All the products in True organic of Sweden's line have been created from my wish list and this is no different. The majority serums I could find were for dry skin that blocked my pores. Usually with undesirable ingredients. I wanted a serum that could be used by both people with mature skin and breakout prone skin. When my friend who visited me yesterday told me that both her and her teenage daughter are using it, I knew we had got it right. It's with chia seed oil which is loaded with unusually high levels phytonutrients and antioxidants, with safflower seed oil a rich source of omega 6, rosehip oil which stimulates collagen production, vitamin E that prevents premature aging of the skin, bergamot essential oil that is uplifting and promotes clear skin and finally geranium that tightens skin and increases circulation. The scent is heavenly, 100 natural and 99% organic. The beautiful photo is by @jtamedia #organicserum #naturalskincare #organicskincare #madeinsweden #productphoto #ᴇᴀsᴛᴇʀᴇɢɢs
Read more →