News / Aluminum free deodorant
Most of us probably know that cucumber 🥒 slices are great to place on puffy eyes. But did you know that raw potato 🥔 slices can work wonders for swollen puffy eyes? There are enzymes in potatoes that are astringent and reduce inflammation. It’s best if the potato is cold, cut thin slices and place them on your eyes. Lie down and relax for 20 minutes. Happy Sunday 🤩
True organic of Sweden
Organic and natural skincare products made in Sweden in sustainable packaging. True Organic of Sweden is a multi award winning brand for people who want effective skincare that is kind to the skin and the planet.
When my son was born I had just finished a degree in science of natural health. My son had diaper rash and I had sore breasts from breastfeeding. I searched for any ointment relief, even the organic certified ones had ingredients that I would never use on my son. They could have as little as 5 percent organic ingredients and the rest could be anything. How can this be?
I was living in Switzerland at that time, and when I moved back to Sweden, my home country a few years later, I started looking around for how to actually produce skin care. I found a wonderful organic and natural skin care guru. Together we created the first product: All you need is me balm. Two weeks after launch, All you need is me balm won its first award of many. It’s 100% natural and 95% organic in a compostable tube made of sugarcane. I was very happy and content with my accomplishment of such a unique, pure and effective balm but then people started to ask me “What is your next product “? Next product ?! I asked. After this I followed by producing my own wish list of my dream skincare products. True organic of Sweden skincare brand was born. True organic of Sweden skincare products are with as few ingredients as possible, as high in organic content as possible and ingredients that you recognize, at the same time very effective products that bring results. We have 7 products today and developing more.Our customers are loyal, we have a 60% return rate. http://trueorganicofsweden.com
Now we sell all over the world, to distributors, retailers and directly to consumers.
Starting as a one person company has been a challenge. Both financially and time wise. I have never wanted to employ lots of people but instead used freelancers and distributors responsible for their areas. The distributors have bought in bulk, have exclusive rights to their country but in return also been responsible for getting the products into retailers and conduct marketing, sales and PR. Some distributors have been better than others but as a small unknown brand it’s even difficult to get a distributor to look at your products. So if the distributors ignore their obligations there’s not much you can do other than remove the brand from them but then you might not fin anyone else willing to take your brand in that market.
Another challenge has been in the sourcing of ingredients and creating products that are efficient, as high in organic ingredients as possible, 100% natural using only planet friendly ingredients in sustainable packaging. Not all ingredients can be found grown organically. Most products have water and water can never be organic. This brings the organic level down. Organic produce is grown without synthetic fertilizers, genetic engineering, irradiation or pesticides. The plants need to grow at a certain distance from any farm that is not organic so the bees cannot fly in between. Our mission statement is to create top quality skincare products with the highest levels of organic ingredients. We are committed to protect the planet, its resources and all those who populate it.
The skincare business is big and competition is fierce but the more of us organic and natural skincare producer there are, the better it is for our environment.If natural, organic products in sustainable packaging become the norm, the better it is for all of us, our children and the planet.
Looking towards future opportunities there is a very positive awareness that there is no planet B and everyone needs to do their bit.
With so many natural disasters around the world it’s difficult for even the most climate change deniers to ignore facts. People are looking for ways to do their bit to help our planet. More are turning to organic and natural products. We are becoming aware of sustainable packaging and getting upset when an item is packaged in far more plastic than needed. Luckily we see that innovation is buzzing and sustainable solutions are presented in every field.
With the pandemic we had to rethink like everyone else and concentrate our efforts more to the online business instead of retail stores. Our distributors who had mainly retail stores were suffering while the ones with online businesses were thriving. http://trueorganicofsweden.com
A business is a living thing and one needs to nurture it and be flexible because change is constant. Wether it’s a pandemic, war or inflation. Being a small business it may be easier to make a quick change. We for example had Rosewood essential oil in our deodorant Undercover agent. I found out that rosewood is endangered so we could quickly change to ho leaf essential oil instead with a similar scent.
Talking about being flexible and change, I have decided to take on a partner in the business. It’s one of our distributors who has more economical muscle and is an established skincare distributor. Together we will be able to create new products faster and more cost effective. If you take on a partner it’s important that you have the same vision and values. For me it’s not an unknown partner, I know and have worked with this company for several years.
The advice I can give anyone wanting to start a business is just do. You can have market research, plans and preparations for years but I say just start. Take a first step and then the next one. I have to say, everything takes much longer than you think and more expensive than you thought.
If you go ahead, do something you are passionate and interested in, feel the excitement and have fun! That’s what I always have said, I will do it as long as it’s fun
Transformation is part of nature. Butterflies, flowers, personalities all transform. The most beautiful transformation is however the one when you go from aware to even more aware, of who you are. And accept that. Stopping compromising what you want in your life. Making the right choice. That choice that you know is better for you, in the long run. So no, we won't promise you quick fix skincare solutions. The beauty of our products is aligned with your transformation towards becoming the better you.
We got your back when it comes to skincare.✨ 💚✨
It’s easy thinking that piling on all the makeup products in the world will help. To achieve natural radiance that makes your skin look healthy and flawless we need to treat our skin at its core and adopt good habits.
Always remove your makeup. Leaving it on clogs the pores which may cause blemishes. Your skin needs to breathe while it’s in repair mode. Double cleanse.
Apply sunscreen also in the winter that blocks UVA and UVB rays. A longtime exposure to the sun can cause wrinkles, age spots and more serious skin problems.
Eat fruits, vegetables, greens, protein and vitamins. Cut down on sugar
Exercise regularly to stimulate your blood circulation. If you don’t have time with anything else, take a brisk walk around the block. Notice the glow on your face.
Try to get at least 8 hours sleep
Make time for “me time” and try to avoid stress. Ever notice that you tend to break out more when you are stressed?
Do a facial massage when you apply your cream. I mix Make my day cream with Face it serum. Making sure not to pull the skin.
Use gentle skincare products.
Use a face mask like Sea me mask twice a week. It really gives you a noticeable glow and is a true Cinderella mask. Packed with organic ingredients, chlorella and antioxidants that will really make a difference to your skin.
Remember beautiful skin is not a sprint it’s a marathon.
Those who know me, know that I’m a big believer in a holistic approach to overall beauty and wellness. What we eat, how we move, what we apply to our skin and what we think is all connected. We have all probably heard about the fantastic benefits of meditation. I’ve tried doing it on my own, apps and websites with guided meditations. I stick with it for a few days but then... Now I’ve found something that works for me that I wanted to share. It still took discipline the first week, but now it’s a habit. YouTube 👍
I like the @thehonestguys for meditation and Suzanne Grace for breathing exercises and clearing your chakras. I have to say, I find myself with a more positive mind. Do you have a favorite meditation method you would like to share?
The beautiful photo by art director @thebeautymaiden and photographer @amandaxnilsson
Beautiful design by Nicole Waller
True organic of Sweden is for everyone but especially the people who are awareof using skincare products with ingredients that are kind to their skin and to our planet.Our products are with simple clean ingredients but effective.With high levels of organic content and natural raw materials of the highest quality.The packaging is sustainable and the tubes are biodegradable and can be put in the compost.A beautiful Swedish design and humorous writings make this brand stand out.Our best seller is the Undercover agent deodorant. A natural deodorant that actually works.The multi award winning All you need is me comes a close second.All you need is me is the organic version of Elisabeth Arden 8 hour cream.It's great for cuts, scrapes, bruises, burns, insect bites, mild enough for babies,all ingredients are anti-inflammatory so great on painful muscles after exercise .
Many countries and states are banning elephants and other animals from performing at the circus.
A ban on microbeads in personal care products such as shower gels, toothpaste, cleaning products, etc takes effect 2019. These microbeads are so small, they pass through the filters in the water treatment plants and end up in our waters where they absorb toxins and are eaten by marine life and eventually ending up on our plates. Microbeads are not biodegradable so they stay around forever.
There has been a nonsmoking policy in enclosed areas in the EU for several years and from 2019 in Sweden you can no longer smoke in outside cafés, train platforms and outside public buildings. Yay!
Next year 2020 EU is restricting the use of antibiotics in farm animals. Now all farm animals routinely get antibiotics even if they are not sick with the exception on organic farms . Next year only sick animals will get antibiotics. Doesn’t sound very appetizing to me. Livestock farming contributes 18% of human produced greenhouse gas emissions worldwide. This is more than all emissions from ships, planes, trucks, cars and all other transport put together.
We can all contribute by eating less or no meat at all.
Feel good result from a study made 2018 by fishing trawlers in the North Sea, previously they picked up 40% plastic bags, now it’s 16%
It shows that the little things you and me are doing makes a difference.
Beautiful photo by www.veronicacampbell.se