News / firms skin

Algae in skincare

Treasures under the surface.
Algae is really hot right now, and with good reason.
It’s the food of the future, in supplements, skincare and even an alternative to fossil fuels. Packed with high levels of calcium, iron, potassium, Vitamin A, C, and K, selenium and magnesium. It’s the future superfood that could feed the entire world. It’s already in dairy and nondairy products, food colorings and spices. We have included it in our Sea me mask, a true Cinderella mask that detoxifies and leaves you with clear, radiant skin. We also have Algica in our Make my day cream. Algica is an algae which is currently being registered in EU as the first future totally natural sunscreen. Algica comes from the sea, so it will not harm sea life. Algae can also be found in numerous supplements. Working wonders with enormous benefits for the whole body. I’m especially grateful for the excellent dental health a specific algae supplement brings. The versatile algae is entering an extremely exciting phase in its history and I believe we will see it in all sorts of products and industry.
I’m telling you… algae is the future.
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Jojoba oil in Make my day face cream

When we at True organic of Sweden create new products, every single ingredient is carefully selected. Equally important is what we don’t want in the product. We are much stricter than the profit driven organic certification bodies. In our new Make my day face cream we have jojoba(ho-ho ba) oil. The thought behind it is, that our skin is made up of natural wax esters (called sebum). The sebum locks in moisture to keep skin hydrated and healthy. The sebum production begins to decrease as we age,  which means, fine lines, dry skin and sagging take place . The amazing thing with the jojoba plant is that it  naturally produces wax esters identical to our very own sebum. This means jojoba oil mimics our own skin’s natural oils and can penetrate at deeper levels. Because it is able to penetrate deep into the skin, it may help to ferry down the other active ingredients in Make my day where they can do some great work.

Jojoba oil is a real multitasker and it’s well researched. It has anti-fungal, anti-inflammatory, hypoallergenic and antibacterial properties. Jojoba oil is loaded with antioxidants, Vitamin B, minerals like chromium, copper and zinc. It also contains both omega 6 and omega 9.

It balances out your complexion, adding more sebum where it’s needed and less where you don’t.

Jojoba oil is for people with acne prone skin, people who want to slow down the aging process, people with sensitive skin, people with dry skin or patches, people with oily skin.

Jojoba oil is simply a star ingredient, wouldn’t you agree?

 

Beautiful photo by @thompas_images

 

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Jojoba oil in Make my day face cream

When we at True organic of Sweden create new products, every single ingredient is carefully selected. Equally important is what we don’t want in the product. We are much stricter than the profit driven organic certification bodies. In our new Make my day face cream we have jojoba(ho-ho ba) oil. The thought behind it is, that our skin is made up of natural wax esters (called sebum). The sebum locks in moisture to keep skin hydrated and healthy. The sebum production begins to decrease as we age,  which means, fine lines, dry skin and sagging take place . The amazing thing with the jojoba plant is that it  naturally produces wax esters identical to our very own sebum. This means jojoba oil mimics our own skin’s natural oils and can penetrate at deeper levels. Because it is able to penetrate deep into the skin, it may help to ferry down the other active ingredients in Make my day where they can do some great work.

Jojoba oil is a real multitasker and it’s well researched. It has anti-fungal, anti-inflammatory, hypoallergenic and antibacterial properties. Jojoba oil is loaded with antioxidants, Vitamin B, minerals like chromium, copper and zinc. It also contains both omega 6 and omega 9.

It balances out your complexion, adding more sebum where it’s needed and less where you don’t.

Jojoba oil is for people with acne prone skin, people who want to slow down the aging process, people with sensitive skin, people with dry skin or patches, people with oily skin.

Jojoba oil is simply a star ingredient, wouldn’t you agree?

 

Beautiful photo by @thompas_images

 

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Benefits of Aloe Vera on skin

Aloe Vera is a plant that has been used in skincare since the beginning of time. With good reason as it contains antioxidants, enzymes, Vitamins A and C, and has anti-inflammatory properties. Soothing and beneficial to treat skin irritations, burns, dry skin and acne.
The National institute of health in India (NIH) has published research showing Aloe Vera also has moisturizing and anti-aging benefits that can help decrease the appearance of fine lines and wrinkles over time. According to the research, Aloe Vera contains amino acids, which can help tighten pores.

We have added Aloe Vera to our beautiful Body buddy lotion and Sea me mask. Sea me mask is especially good for acne prone skin.
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Squalane in our Make my day cream and Body buddy lotion

What is squalane?
It’s an oil that is increasingly common in skincare.
We have squalane in our face cream Make my day and in our body lotion Body buddy.
The reason is that it is a phenomenal multitasking moisturizing oil
that leaves skin visibly plump, hydrated and minimizes signs of redness and irritation.
Squalane reduces the look of fine line and wrinkles, locks in moisture, improves skin
elasticity, helps protect skin and assists with oil control while it doesn’t block pores.
The squalane we use is naturally derived from olives.
Watch out though, there is also squalene with an e.
This is either unethically derived from shark liver or a synthetic material.
Squalane -yes! Squalene -no!
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Creating the best face cream ever made

What goes into the process of creating a new skincare product?

I knew I wanted to add a face cream to my line of organic skincare products.

Then I had to ask myself. What do I want from a face cream, other than 100% natural and as high organic content as possible in sustainable packaging?

I knew I wanted plenty of hydration, to prevent loss of moisture, reduce appearance of acne and wrinkles, anti-inflammatory benefits, increase cell regeneration and enhance collagen levels.

I really wanted to use a UV filter as I know how damaging UV rays are to the skin, whether its summer or a cloudy winter day. But the existing UV filters are still not the best for the planet, I hesitated. Like a sign from the universe, I was contacted by Sofie Allert, the CEO of Swedish algae factory. She informed me they are growing organic Algica, an algae shell that has shown promise to be a future sunscreen and antipollution protection for the skin.

We launched Make my day last month with carefully selected active organic ingredients that tick off the points on my wish list. A soothing day cream rich in antioxidants and superfoods like Algica, Squalane, Jojoba seed oil, Cocoa seed butter, Oat kernel oil, Rosehip oil, Blueberry seed oil, Turmeric, Hyaluronic acid and Vitamin E.

Make my day leaves you with a revitalized complexion and balanced moisture

What goes into the process of creating a new skincare product?

I knew I wanted to add a face cream to my line of organic skincare products.

Then I had to ask myself. What do I want from a face cream, other than 100% natural and as high organic content as possible in sustainable packaging?

I knew I wanted plenty of hydration, to prevent loss of moisture, reduce appearance of acne and wrinkles, anti-inflammatory benefits, increase cell regeneration and enhance collagen levels.

I really wanted to use a UV filter as I know how damaging UV rays are to the skin, whether its summer or a cloudy winter day. But the existing UV filters are still not the best for the planet, I hesitated. Like a sign from the universe, I was contacted by Sofie Allert, the CEO of Swedish algae factory. She informed me they are growing organic Algica, an algae shell that has shown promise to be a future sunscreen and antipollution protection for the skin.

We launched Make my day last month with carefully selected active organic ingredients that tick off the points on my wish list. A soothing day cream rich in antioxidants and superfoods like Algica, Squalane, Jojoba seed oil, Cocoa seed butter, Oat kernel oil, Rosehip oil, Blueberry seed oil, Turmeric, Hyaluronic acid and Vitamin E.

Make my day leaves you with a revitalized complexion and balanced moisture levels while naturally slowing the signs of aging. Maybe the best face cream ever made?

 

levels while naturally slowing the signs of aging. Maybe the best face cream ever made?

 

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What makes Scandinavian beauty different


1. What is it that make Scandinavian beauty regimes different from those from other area of the world?

Many Scandinavians embrace a holistic approach to great skin. It’s not just what you apply onto your skin, it’s also what you eat, mental wellbeing and how you exercise. Scandinavian women are knowledgeable on how strong fatty acids can increase the barrier functions of cells. Most people want to keep it simple and avoid long complicated routines.


2. Which product in your in your range do you consider the most Scandinavian and why?

They are all very Scandinavian as I like to use natural, pure, simple but effective ingredients, but if I would have to pick one it would be our multi award winning balm All you need is me. I have actually tasted all ingredients, that’s how pure it is. There are only 5 ingredient but as they are natural they work in synergy and become even more effective together.


3. How do you define Scandinavian beauty?
Pure, natural, organic, clean ingredients. Products that stimulate the skin and provide great results, without any damage and side effects to the skin or the planet. Stylistically pure packaging often made of recycled or sustainable materials.



True organic of Sweden
Tina de Sousa
tina@trueorganicofsweden.com
trueorganicofsweden.com



Read more →

What makes Scandinavian beauty different


1. What is it that make Scandinavian beauty regimes different from those from other area of the world?

Many Scandinavians embrace a holistic approach to great skin. It’s not just what you apply onto your skin, it’s also what you eat, mental wellbeing and how you exercise. Scandinavian women are knowledgeable on how strong fatty acids can increase the barrier functions of cells. Most people want to keep it simple and avoid long complicated routines.


2. Which product in your in your range do you consider the most Scandinavian and why?

They are all very Scandinavian as I like to use natural, pure, simple but effective ingredients, but if I would have to pick one it would be our multi award winning balm All you need is me. I have actually tasted all ingredients, that’s how pure it is. There are only 5 ingredient but as they are natural they work in synergy and become even more effective together.


3. How do you define Scandinavian beauty?
Pure, natural, organic, clean ingredients. Products that stimulate the skin and provide great results, without any damage and side effects to the skin or the planet. Stylistically pure packaging often made of recycled or sustainable materials.



True organic of Sweden
Tina de Sousa
tina@trueorganicofsweden.com
trueorganicofsweden.com



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From idea to beauty product on the shelf

Have you ever thought how, why and who is behind the skin care you find in the shop?
To create a skin care product can take months or even years from idea to shelf

First comes the idea and here I’m lucky to own a skincare company , as I’m working through my own wishlist. I have studied science of natural health, so I’m quite sure what ingredients I would like in a product and even more sure about ingredients I would not like. I work together with a chemist who is an expert in formulating cosmetics as the ingredients I would like to have in there might not go together. She also ads valuable points and thinks about preservation and such things I don’t know about. At the same time, I work on packaging and barcodes with our talented designer Nicole Waller and think about the text that has to go on the packaging. I started out making the first product All you need is me with a cheeky humorous text, so now of course all the following products have to be humorous too. At this point the formulator may be ready to send the first test of a new product . It has never happened that I am happy with the first test, so we revise formula and repeat the process again and again until we are happy and in love with the test.
From here on we can have many delays again when it comes to ingredient availability as I only use 100% natural and as high organic content as possible.
Then also we keep our fingers crossed that the packaging ordering and delivery runs smoothly. Lastly we need to get a slot in the manufacturing to make and fill the tubes. Finally the product is ready to be shipped out to stores and spas. Never is it a perfect problem free process, there is always something. Maybe that’s why I’m like a proud mama every time I get a new product on the market. Now when you know the process it’s my great pleasure to show off our newest spa product Sea me mask , the visible wow. 100% natural and 96% organic The ingredients are :
Chlorella- rich in amino acids and antioxidants, helps improve the production of your skin’s collagen. Tightens skin and smooths fine lines and wrinkles
Sodium hyaluronate- powerful anti aging ingredient naturally occurring in skin. Plumps up skin and the appearance of wrinkles is greatly diminished
Aloe vera- soothing antioxidant that increases elasticity
Pullulan- tightens and firms skin. A natural plant based polysaccharide
Spearmint and peppermint essential oils- brightening and uplifting

Stunning photo by Jaak T. Arendi
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