News / protect skin

Close Chinese wetmarkets

Spring has sprung in Sweden. What puts a damper on things is that the ban has been lifted on the horrific , disease ridden animal markets in China. Animals cramped in small metal baskets treated with extreme cruelty. If they don’t care about animals, then look at how the world is today and the tragedy the pandemic has caused. I don’t get how these markets are allowed to open again, do you?
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Jojoba oil in Make my day face cream

When we at True organic of Sweden create new products, every single ingredient is carefully selected. Equally important is what we don’t want in the product. We are much stricter than the profit driven organic certification bodies. In our new Make my day face cream we have jojoba(ho-ho ba) oil. The thought behind it is, that our skin is made up of natural wax esters (called sebum). The sebum locks in moisture to keep skin hydrated and healthy. The sebum production begins to decrease as we age,  which means, fine lines, dry skin and sagging take place . The amazing thing with the jojoba plant is that it  naturally produces wax esters identical to our very own sebum. This means jojoba oil mimics our own skin’s natural oils and can penetrate at deeper levels. Because it is able to penetrate deep into the skin, it may help to ferry down the other active ingredients in Make my day where they can do some great work.

Jojoba oil is a real multitasker and it’s well researched. It has anti-fungal, anti-inflammatory, hypoallergenic and antibacterial properties. Jojoba oil is loaded with antioxidants, Vitamin B, minerals like chromium, copper and zinc. It also contains both omega 6 and omega 9.

It balances out your complexion, adding more sebum where it’s needed and less where you don’t.

Jojoba oil is for people with acne prone skin, people who want to slow down the aging process, people with sensitive skin, people with dry skin or patches, people with oily skin.

Jojoba oil is simply a star ingredient, wouldn’t you agree?

 

Beautiful photo by @thompas_images

 

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Jojoba oil in Make my day face cream

When we at True organic of Sweden create new products, every single ingredient is carefully selected. Equally important is what we don’t want in the product. We are much stricter than the profit driven organic certification bodies. In our new Make my day face cream we have jojoba(ho-ho ba) oil. The thought behind it is, that our skin is made up of natural wax esters (called sebum). The sebum locks in moisture to keep skin hydrated and healthy. The sebum production begins to decrease as we age,  which means, fine lines, dry skin and sagging take place . The amazing thing with the jojoba plant is that it  naturally produces wax esters identical to our very own sebum. This means jojoba oil mimics our own skin’s natural oils and can penetrate at deeper levels. Because it is able to penetrate deep into the skin, it may help to ferry down the other active ingredients in Make my day where they can do some great work.

Jojoba oil is a real multitasker and it’s well researched. It has anti-fungal, anti-inflammatory, hypoallergenic and antibacterial properties. Jojoba oil is loaded with antioxidants, Vitamin B, minerals like chromium, copper and zinc. It also contains both omega 6 and omega 9.

It balances out your complexion, adding more sebum where it’s needed and less where you don’t.

Jojoba oil is for people with acne prone skin, people who want to slow down the aging process, people with sensitive skin, people with dry skin or patches, people with oily skin.

Jojoba oil is simply a star ingredient, wouldn’t you agree?

 

Beautiful photo by @thompas_images

 

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Give away

No roses or chocolates this year for Valentines , but what a lovely day to get featured in Veckans Nu magazine @hant.se !
They write: Give away.. Organic from True organic of Sweden. True organic of Sweden creates skincare with the environment in mind. All products are made with natural and organic ingredients that are not animal tested. The winner gets a luxurious kit with a face cream, body lotion and face mask. Good for the skin, good for the environment. To participate, answer this question: The actress Sophie Turner, who did she play in Game of Thrones? Send your answer to veckansnu@aller.com Put True organic in the subject line and send in your answer before 26th of February .
Happy Valentine’s Day everyone 💕💕💕
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Organic balm for everything

I often get the question : Why did you start your business.
I developed the idea of All you need is me when my son was born.
He had diaper rash and I had sore nipples from breast feeding.
Having just completed a degree in science of natural health, I was not happy to put any of the existing balms on my son. Even the certified organic ones that had maybe 5% organic ingredients and the rest could be anything.
When I returned to Sweden after many years, I started looking into how to develop a cream. The result was All you need is me. The name came about as it’s really good for everything :)
From diaper rash, cuts, scrapes, minor burns, sore muscles, dry skin, as an overnight face mask, protecting skin from cold weather and wind and so much more. I still today get people telling me new uses.
All you need is me is 95% organic, 100% natural and it comes in a sustainable tube made of sugarcane.
All you need is me ingredients are
Castor oil, beeswax, olive oil, Shea butter, vitamin E, blueberry seed oil and rosemary leaf extract.
Nothing else, not even water. There’s no need for preservatives as there’s vitamin E, blueberry seed oil but no water. I have actually tasted all the ingredients myself . The olive oil is delicious 😋 😉
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January sales!

Our annual January sales is on! We have 25% discount on the entire line of organic skincare products. All our skincare products are made in Sweden. We always strive to have as high organic content in our products as possible. Natural and planet friendly ingredients of course. All our tubes are made of sustainable sugarcane. Our organic skincare line includes All you need is me, Undercover agent deodorant, Face it serum, Sea me mask, Body buddy lotion and Make my day face cream.
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Sustainable new year and decade

We are at the end of the year and the decade. A cause for reflection and feelings of positive expectations for many of us.Experiences we are grateful for, happy and sad events, lessons learned. Maybe you have done or are planning to do a little ritual for your hopes and dreams to come true in the new yearand next decade? Falling in love, changing careers, taking thatscuba diving license, starting a business, go back to school, using only organic skincare products. Only our imagination limits our dreams and intentions.

 

I am very grateful that you have stuck with me.

I see you. Every comment, every like, every message, every review, email and the support choosing my skincare products.

 

We start the year off with our annual January sale! 25% off the entire line, January 1st – January 10th. Don’t miss our economypacks, a great opportunity to stock up.

 

With this, I wish you health and happiness for the coming year and decade!

 

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Squalane in our Make my day cream and Body buddy lotion

What is squalane?
It’s an oil that is increasingly common in skincare.
We have squalane in our face cream Make my day and in our body lotion Body buddy.
The reason is that it is a phenomenal multitasking moisturizing oil
that leaves skin visibly plump, hydrated and minimizes signs of redness and irritation.
Squalane reduces the look of fine line and wrinkles, locks in moisture, improves skin
elasticity, helps protect skin and assists with oil control while it doesn’t block pores.
The squalane we use is naturally derived from olives.
Watch out though, there is also squalene with an e.
This is either unethically derived from shark liver or a synthetic material.
Squalane -yes! Squalene -no!
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Creating the best face cream ever made

What goes into the process of creating a new skincare product?

I knew I wanted to add a face cream to my line of organic skincare products.

Then I had to ask myself. What do I want from a face cream, other than 100% natural and as high organic content as possible in sustainable packaging?

I knew I wanted plenty of hydration, to prevent loss of moisture, reduce appearance of acne and wrinkles, anti-inflammatory benefits, increase cell regeneration and enhance collagen levels.

I really wanted to use a UV filter as I know how damaging UV rays are to the skin, whether its summer or a cloudy winter day. But the existing UV filters are still not the best for the planet, I hesitated. Like a sign from the universe, I was contacted by Sofie Allert, the CEO of Swedish algae factory. She informed me they are growing organic Algica, an algae shell that has shown promise to be a future sunscreen and antipollution protection for the skin.

We launched Make my day last month with carefully selected active organic ingredients that tick off the points on my wish list. A soothing day cream rich in antioxidants and superfoods like Algica, Squalane, Jojoba seed oil, Cocoa seed butter, Oat kernel oil, Rosehip oil, Blueberry seed oil, Turmeric, Hyaluronic acid and Vitamin E.

Make my day leaves you with a revitalized complexion and balanced moisture

What goes into the process of creating a new skincare product?

I knew I wanted to add a face cream to my line of organic skincare products.

Then I had to ask myself. What do I want from a face cream, other than 100% natural and as high organic content as possible in sustainable packaging?

I knew I wanted plenty of hydration, to prevent loss of moisture, reduce appearance of acne and wrinkles, anti-inflammatory benefits, increase cell regeneration and enhance collagen levels.

I really wanted to use a UV filter as I know how damaging UV rays are to the skin, whether its summer or a cloudy winter day. But the existing UV filters are still not the best for the planet, I hesitated. Like a sign from the universe, I was contacted by Sofie Allert, the CEO of Swedish algae factory. She informed me they are growing organic Algica, an algae shell that has shown promise to be a future sunscreen and antipollution protection for the skin.

We launched Make my day last month with carefully selected active organic ingredients that tick off the points on my wish list. A soothing day cream rich in antioxidants and superfoods like Algica, Squalane, Jojoba seed oil, Cocoa seed butter, Oat kernel oil, Rosehip oil, Blueberry seed oil, Turmeric, Hyaluronic acid and Vitamin E.

Make my day leaves you with a revitalized complexion and balanced moisture levels while naturally slowing the signs of aging. Maybe the best face cream ever made?

 

levels while naturally slowing the signs of aging. Maybe the best face cream ever made?

 

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Sourcing organic product ingredients

When creating our new products, for True organic of Sweden, the ingredients are very carefully considered. They have to be effective, clean, not too expensive and always planet friendly. When I discovered that rosewood is endangered, I immediately changed to ho-leaf essential oil in our Undercover agent deodorant. Unfortunately it puts a lot of pressure on the consumer to check ingredients before buying. I’m there myself, googling ingredients before buying something new. But, I think we have to. The profit driven organic certification organizations are no guarantee, they let through a lot of ingredients that are not planet friendly at all. 

Smashing photo by @thompas_images 😍

#trueorganicofsweden #allyouneedisme #seamemask #bodybuddylotion #undercoveragentdeodorant #faceitserum #endangeredspecies #rosewood #ingredients #organic #organicskincare #skincare #naturalskincare #productphoto #photoshoot 

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